The video, which features rapper Juicy J, has a whimsical Egyptian theme with Katy as a Nefertiti meets Cleopatra type goddess. Although at first glance, it may seem like an odd connection between song and concept, the clip's director says there's good reason for the Egyptian references.
"[Katy] said that there's actually a place in Egypt called Memphis, and she thought it was so interesting that Juicy J is from Memphis, Tenn.," explains director Mathew Cullen to Times Magazine. "She basically came to me and said, 'I want to do something Egyptian and I want to combine it with Memphis hip-hop.' That's music to my ears - when an artist has a couple concepts that they want to mash up to create something fresh."
Inspired by her ancient tribute, we are exploring modernized Egyptian styles in stores now. Watch the video below and then shop the slideshow above to get the look.
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